Email automation
Pre- and post-stay flows, anniversaries, birthdays, recovery. Visual drag & drop editor, ready-to-use templates.
Product · AlojaSuite
Automated marketing that fills your hotel
Pre- and post-stay email, segmented offers, retargeting, review management. All connected to the engine and the CRM — no external gateways, no complicated integrations, no extra cost.
Visual editor included
+97% deliverability
12 ready-made templates
VIP Anniversary — Summer 2026Sent 2 hours ago
Active
1.247
Sent
38%
Open rate
12%
Click rate
23
Bookings
Performance by segment
Preview
Hi Elena,
A year ago you spent your anniversary with us. Shall we do it again?
The valley-view suite you loved is available again. As a VIP customer, you get −15% off the rate when you book direct this week — no code, no hassle.
See your personalised offerHotel Tuc Blanc · Baqueira Beret · Prefer not to receive more offers? Unsubscribe.
12×
Average ROI in hotel email
+38%
Open rate (vs 18% average)
97%
Deliverability
12
Ready-made templates
How it works
From data to revenue: how Marketing drives direct bookings
Connected to the engine and the CRM, the Marketing module turns every interaction into a recurring-revenue opportunity.
1
The engine captures
Every website visit, every booking, every check-in feeds the CRM. You know who books, what they prefer, how much they spend, when.
Real-time data into the CRM
2
Marketing segments
Build audiences by nationality, frequency, average ticket, trip purpose, season. No SQL, no complex filters — all visual.
Dynamic audiences, no SQL
3
Campaigns run
Pre-stay email, post-stay, anniversaries, offers, cart retargeting. Automation that works while you sleep.
Automated 24/7
Features
Everything a hotel marketing department needs
Not just email: retargeting, promo codes, price comparator and reviews. No paying Mailchimp on the side, no hand-coding Klaviyo, no losing guest data.
Pre-stay
Confirmation, directions, service upsells, pre-checkin. Reduce no-shows and sell add-ons before arrival.
Post-stay
NPS surveys, thank-you notes, return offers, review requests. Turn check-out into the next trip.
Retargeting
Recover abandoned carts with automated email + push. Also Meta Ads and Google Ads integration for display retargeting.
Promo codes
Coupons for companies, agencies, MICE, paid campaigns. Rules by date, channel, amount and max usage.
Price comparator
Show Booking, Expedia and other OTA prices alongside yours on your own site. Notable conversion lift of +20-35%.
Review management
Centralise reviews from Booking, Google and TripAdvisor in one inbox. Response templates and alerts for negatives.
Unified reporting
ROI by campaign, multi-touch attribution, conversion by segment. Exportable to Looker, Power BI or Google Sheets.
Use cases
5 campaigns that bring in bookings in the first week
No theory — these are the templates that come pre-configured. Activete them, tune the copy to your brand and they're running.
Returning
Re-engage those who already know you
- Anniversary email with personalised offer
- Re-engagement after 12 months without booking
- Birthday with a discount code
- Launch of a new service or event
Acquisition
Convert those who haven't booked yet
- Pop-up: coupon in exchange for email
- Abandoned-cart emails (3 touches)
- Retargeting Meta + Google Ads
- Monthly newsletter with availability
Deliverability
Your emails get through. Period.
The best copy is useless if the email lands in spam. We configure DKIM/SPF/DMARC on your domain, monitor reputation and keep deliverability above 97%.
DKIM · SPF · DMARC
We set up the DNS records on your domain so emails authenticate correctly.
Dedicated IP (optional)
High volumes: dedicated IP with independent reputation. Automatic gradual warm-up.
Monitoring 24/7
Alerts if deliverability drops, if a blacklist flags you, if the bounce rate rises. We warn you before it happens.
GDPR by default
Clear opt-in, one-click unsubscribe, consent log. Generates the documentation for your audits.
Real case
€68K in direct bookings attributed to Marketing
"We left Mailchimp after 5 years. The difference: here every booking enriches the profile and the next campaign already knows who to talk to. Marketing stopped being 'send emails' and became revenue."
Pablo Soler · Marketing Director · Sol y Vent Hotels
See full case →€68K
Attributed in 12 months
12×
ROI
Frequently asked questions
What we get asked about Marketing
Do I need to hire Mailchimp or a separate ESP?
No. Marketing includes its own sending engine, editor and reporting. If you already use Mailchimp / Brevo / Klaviyo and don't want to switch, we can also integrate with them via API.
How is deliverability?
+97% on average. We configure DKIM/SPF/DMARC on your domain, keep IPs clean and monitor blacklists 24/7. For high volumes we offer a dedicated IP.
What kind of campaigns come pre-built?
12 ready templates: confirmation, pre-checkin, thank-you, NPS survey, anniversary, birthday, re-engagement, seasonal offer, launch, cart recovery, campaign close, post-stay review. All editable to your brand.
Does it have a visual editor?
Yes, drag & drop with blocks (text, image, button, divider, columns). Mobile responsive out of the box. HTML editor too if you want full control.
Does it support retargeting with Meta and Google Ads?
Yes. Syncs CRM audiences directly to Meta Custom Audiences and Google Customer Match. Conversion event included for optimisation.
Does it run from my own domain?
Yes. Emails go out from bookings@yourhotel.com (or any email from your domain you prefer). We set up the required DNS records.
How much does it cost?
Flat monthly fee based on the number of active guests in the CRM. No per-send cost, no tiers that jump as you grow. Request a demo and we'll send you a closed quote in 24h.
Do I need AlojaPro's CRM and engine to use it?
Ideally yes — the magic of "the engine captures, the CRM learns, Marketing executes" needs all three. But the Marketing module can run standalone with data imported from your current CRM.
Your emails can already generate revenue.
Request a 30-minute demo. We'll walk you through a real campaign case with its numbers.
No card · No commitment · Team in Calella, Barcelona